A Domain for London Ltd. wants the .london domain name to become the domain extension of choice for Londoners, an Internet address trusted and used by Londoners and anyone wanting to contact a business or individual within London.
London has seven million inhabitants and headquarters more than 100 of Europe’s 500 largest companies. The City’s £162 billion economy is larger than that of some EU countries and accounts for 17 per cent of the UK’s Gross Domestic Product (GDP).
The idea for .london is for a domain name registry run in the public interest for the people, businesses and organizations of London. The applying group seeks to ensure that the profile of London is maintained on the Internet as a high-profile domain extension that is a crucial element in the capital’s economy. Information under a .london domain is to be accurate, authoritative and informative.
